Executive and Project Team

An accomplished executive manager and property expert, Carl joined Urbex in 2021, bringing over 35 years of experience in the construction and property industries. He excels in land development, mixed-use precincts, project management, design, and feasibility studies. A civil engineer by trade and a Fellow of the Urban Development Institute of Australia (FDIA), Carl offers extensive technical and development expertise. Appointed General Manager in 2024, Carl previously oversaw the Urbex Living portfolio and established Urbex’s presence in Southern Thornlands. His leadership has been pivotal in steering Urbex’s strategic direction and growth. His career includes key roles at Queensland Airports, Villaworld, Lend Lease Communities, and Delfin Property Group.

Craig joined Urbex in 2005 and is responsible for managing and implementing the strategic marketing and sales objectives across the company. Craig’s experience in sales and marketing management spans more than 30 years, and involves a broad spectrum of mid-to-large scale residential developments within Australia, Malaysia and other Asian regional markets. Previously, Craig was the Queensland Sales and Marketing Manager for Urban Pacific (Macquarie Bank) and from 1995- 2000 ran his own consultancy business in project marketing and sales, servicing Australia and Asian markets.

Todd began his career at Urbex in 2017, with over 22 years prior experience in the development and construction industry, including 14 years in senior
management positions. Throughout his career, Todd has accrued a holistic understanding of the development process including progressing projects through all aspects of acquisitions, construction and development phases.

Todd has applied his skills in project management to deliver ‘Capestone’, Urbex’s largest residential community in Mango Hill, and ‘Hillside’ a residential community set amongst the tranquil Mooloolah Valley.

Geoff began his career at Urbex in 2015, with 27 years prior experience across the planning and development sectors. Throughout his career, Geoff has accumulated an impressive portfolio across Australia in local Government, listed and unlisted Australian Property Trusts, and established development companies. Over the past five years with Urbex, Geoff has applied his earned skills in project management to deliver six projects, incorporating best practice in project development, environmentally sensitive design, and community integration.

David has 24 years industry experience in local government, private town planning consultancy, and property development. He applies his broad knowledge and experience to the many aspects of the development stages including project design, statutory approval requirements, project construction delivery and design control across residential, commercial and industrial projects. As Project Director,

David has been responsible for the design and delivery of two of Urbex’s master planned communities in North Queensland since 2006.

Joining Urbex in 2021, Kassi is an executive leader with over 15 years experience working in property and project focused roles. Her expertise lies in stakeholder engagement and commercial negotiation, project management, facilitation and coordination, budget forecasting, business case feasibility, strategic planning, contract management, team building and mentorship.

With natural initiative and leadership skills that promote continuous improvement Kassi has successfully led teams to facilitate, implement and manage various major projects in the residential, industrial, defence, agriculture and tourism sectors from project inception through to project completion.

Roger joined Urbex team in January 2022 with over 15 years’ experience within the construction industry. Roger has a back ground in civil/structural engineering and Project Management.

He is specialized in offering effective solutions for cost control, with robust ability to provide engineering and technical advice to the project team.  Roger’s role will be instrumental in helping Urbex develop and grow a built form (apartment) business with a strong and sustainable base in the residential market.

Re-joining Urbex in 2021, Lori brings over 30 years in marketing management for national brands across creative agencies, property development and retail sectors. She began her career with Urbex in 2008 to 2012 with over 20 years in marketing co-ordination roles applying her unique skillsets and in-depth knowledge across creative creation and project management.

Lori has successfully managed and co-ordinated multi-channel campaigns with award winning results and skilled in brand creation; consumer experience; sales and marketing strategy and project marketing management, along with a certification in behavioural change in business.